As I record this episode, the world is dealing with the Coronavirus pandemic, an exceptionally challenging crisis. We're all faced with changes to daily life, shifts in our routines, and challenges we've never before experienced. But for those of us lucky enough to be healthy and...

Unless you're writing a dry, boring technical manual, you need to include the right stories in your non-fiction book. A memoir is one long story made up of a series of stories. But your personal development, professional development, how-to, and subject-matter explanation books also need stories. Including...

Your memoir isn't an autobiography and doesn't need to tell your life story.  So what should it include? Do you have to share all your deep, dark secrets? Can you talk about other people in your memoir? And should you? In this episode, I answer all those questions...

Trust me. I get it. It can be tough to focus on writing a book when you're under stress or dealing with anxiety caused by a crisis. It's tempting to put your work-in-progress aside until you things settle down. But your readers are waiting for you on the...

How much of your process should you "give away" in your how-to book? Too many authors worry that no one will buy their products and services if they share everything they know in a book. But your readers want to know everything you know. So how do you...

Writing a great book doesn't happen overnight or in a weekend. But it doesn't have to take years either. How long have you been trying to write your memoir, how-to, or other nonfiction book? Do you wish the process was easier? Would you like to write...

If you're a coach, speaker, or business owner, you probably understand how writing a book can help you grow your business. But what kind of book should you write? If you want to become an author to get more visibility, build credibility, create a new income stream,...

You're investing a lot of time and effort into becoming an author. So ask yourself: Who wants to read that book you’re working so hard to write? That’s a question you need to answer, and the sooner you figure it out the better off you’ll be. If you...

You can't possibly imagine how many people tried to steer me away from writing books over the years. Back in the day, before self-publishing was really a thing, the line was "You can't make any money writing books." Even my mentors told me to keep my day...