Recently, a coaching client described to me how much her writing has improved over the last several years. I was thrilled to learn she understood this essential truth about writing: You can write better. If you're willing to put in some practice, you can improve your writing. And...

Over the last decade of coaching dozens and dozens of clients to become authors, I’ve come to learn that writing a book is an act of leadership. In this episode, I explain why authors are leaders and now is the very best time to step up...

You know what you want to write. You have a plan. You've scheduled your writing time. But when you sit down  to write, the words just don't come. Becoming an author for the first time, can be an intimidating process. And it's downright scary when you think...

Great stories will hook your readers and make them feel closer to you, even when the stories aren't about you or your personal life. Luckily, engaging storytelling is easy when you know the elements every good story needs. Sharing authentic stories in your how-to book, memoir,...

As I record this episode, the world is dealing with the Coronavirus pandemic, an exceptionally challenging crisis. We're all faced with changes to daily life, shifts in our routines, and challenges we've never before experienced. But for those of us lucky enough to be healthy and...

Unless you're writing a dry, boring technical manual, you need to include the right stories in your non-fiction book. A memoir is one long story made up of a series of stories. But your personal development, professional development, how-to, and subject-matter explanation books also need stories. Including...

Your memoir isn't an autobiography and doesn't need to tell your life story.  So what should it include? Do you have to share all your deep, dark secrets? Can you talk about other people in your memoir? And should you? In this episode, I answer all those questions...

Trust me. I get it. It can be tough to focus on writing a book when you're under stress or dealing with anxiety caused by a crisis. It's tempting to put your work-in-progress aside until you things settle down. But your readers are waiting for you on the...

How much of your process should you "give away" in your how-to book? Too many authors worry that no one will buy their products and services if they share everything they know in a book. But your readers want to know everything you know. So how do you...